15 Best Insurance Affiliate Programs 2025 in India
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15 Best Insurance Affiliate Programs 2025 in India
The insurance sector in India continues to grow rapidly, fueled by increasing awareness and demand for diverse insurance products such as health, auto, life, and travel insurance. Affiliate marketing in insurance offers a remarkable earning opportunity for marketers who want to promote trusted insurance providers and earn commissions on successful referrals. Below is an article listing 15 of the best insurance affiliate programs in India for 2025, detailing the company, features of the program, commission structure, and website links.
1. Acko Insurance Affiliate Program
About the Company: Acko is a leading digital-first insurance company in India, known for affordable insurance solutions including car, bike, health, and travel insurance.
Program Features:
- Multiple verticals covering various insurance types
- Digital platform with quick policy issuance
- Exclusive tie-ups for offers and wider reach
Commission Details:
- Commission rates vary from 21% to 31.5% depending on insurance type
- Commissions on both new sales and renewals
Website: https://www.acko.com
2. Max Life Insurance Affiliate Program
About the Company: Max Life Insurance is one of India’s prominent life insurance providers offering term plans, retirement plans, ULIPs, and child plans.
Program Features:
- Comprehensive life insurance products
- Emphasis on social and economic development
- Offline and online sales integrations
Commission Details:
- Cost Per Sale (CPS) model with approved sale commissions
- Average ticket size requirement applies
Website: https://www.maxlifeinsurance.com
3. Care Health Insurance Affiliate Program
About the Company: Care Health Insurance, formerly Religare Health Insurance, offers a wide range of health insurance plans including individual, family floater, and corporate health covers.
Program Features:
- Simple form-based conversion
- Covers comprehensive health insurance products
- Growing segment with rising health awareness
Commission Details:
- Commission approximately Rs 30-36 per lead
- Easy lead generation and conversion
Website: https://www.carehealthinsurance.com
4. ICICI Lombard General Insurance Affiliate Program
About the Company: ICICI Lombard is a top general insurance company providing health, motor, travel, and home insurance with innovative digital solutions.
Program Features:
- Wide insurance product portfolio
- Strong brand presence and trust
- Digital engagement for improved conversion rates
Commission Details:
- Competitive commissions based on product category and policy premium
Website: https://www.icicilombard.com
5. Bajaj Allianz Life Insurance Affiliate Program
About the Company: Bajaj Allianz is a joint venture between Bajaj Finserv Limited and Allianz SE, offering life insurance, health plans, and retirement solutions.
Program Features:
- Diverse life insurance products targeted at multiple segments
- Strong digital presence and customer service
- Regular affiliate support and marketing tools
Commission Details:
- CPA-based commissions per successful sale
- Attractive payouts on premium policies
Website: https://www.bajajallianzlife.com
6. PolicyBazaar Affiliate Program
About the Company: PolicyBazaar is India’s largest insurance aggregator offering a platform to compare and buy insurance policies from multiple providers.
Program Features:
- Wide choice across health, life, motor, and travel insurance
- Real-time comparison tools for consumers
- High brand recognition and trust
Commission Details:
- Commission earned on leads and completed sales varies by product type
- Flexible and transparent payout structure
Website: https://www.policybazaar.com
7. HDFC ERGO General Insurance Affiliate Program
About the Company: HDFC ERGO offers a variety of general insurance products including health, motor, travel, and home insurance with a customer-centric approach.
Program Features:
- Strong agent and digital presence
- Customizable affiliate marketing tools
- Focus on easy claim processes and customer satisfaction
Commission Details:
- Commission percentage on sales or fixed per lead basis
- Motivated affiliate program with prompt payments
Website: https://www.hdfcergo.com
8. Tata AIG General Insurance Affiliate Program
About the Company: Tata AIG is a major Indian general insurance provider offering comprehensive motor, health, travel, and home insurance solutions.
Program Features:
- Robust product portfolio and pan-India presence
- Strategic partnerships to boost policy sales
- Reliable claim servicing to build customer loyalty
Commission Details:
- Commission varies per insurance category and premium
- Performance-based incentives available
Website: https://www.tataaig.com
9. Reliance General Insurance Affiliate Program
About the Company: Reliance General Insurance offers a broad range of general insurance products covering health, motor, travel, and commercial insurance.
Program Features:
- Well-established brand with strong digital penetration
- Fast approval and claim processes
- Extensive affiliate marketing support
Commission Details:
- Competitive commission rates linked to policy issuance
- Various incentives for top-performing affiliates
Website: https://www.reliancegeneral.co.in
10. New India Assurance Affiliate Program
About the Company: New India Assurance is India’s largest government-owned general insurance company with a strong legacy in non-life insurance.
Program Features:
- Wide portfolio including motor, health, and travel insurance
- Government trust and extensive network
- Opportunities for targeted affiliate marketing
Commission Details:
- Commissions on policies based on premium and type
- Stable and long-term affiliate earning potential
Website: https://www.newindia.co.in
11. Oriental Insurance Company Affiliate Program
About the Company: Oriental Insurance is a government-owned insurer offering a diverse range of health, motor, fire, and travel insurance products.
Program Features:
- Pan-India presence with strong public trust
- Competitive product pricing
- Supportive affiliate tools available
Commission Details:
- Commissions based on successful sales and premium values
Website: https://orientalinsurance.nic.co.in
12. Exide Life Insurance Affiliate Program
About the Company: Exide Life Insurance offers life insurance and investment-linked plans aiming to provide comprehensive financial security to customers.
Program Features:
- Term plans, ULIPs, and retirement products
- Strong customer education and digital marketing support
- Reliable claim servicing enhances brand value
Commission Details:
- Commission per sale with attractive payouts on high-ticket policies
Website: https://www.exidelife.in
13. Star Health and Allied Insurance Affiliate Program
About the Company: Star Health is a leading standalone health insurance company offering various individual and family health plans, along with critical illness covers.
Program Features:
- Wide range of health insurance products
- Focus on personalized health coverage options
- Growing health insurance market presence
Commission Details:
- Commission based per sale or lead generation
- Affordable premiums support conversions
Website: https://www.starhealth.in
14. Future Generali India Insurance Affiliate Program
About the Company: Future Generali India Insurance provides life and general insurance products, including health, motor, travel, and home insurance.
Program Features:
- Trusted brand with wide product portfolio
- Digital-first approach with easy purchase processes
- Dedicated affiliate support
Commission Details:
- Commissions depend on product category and premium amount
Website: https://www.futuregenerali.in
15. Bharti AXA General Insurance Affiliate Program
About the Company: Bharti AXA offers a range of general insurance solutions including motor, health, travel, and home insurance with customer-first policies.
Program Features:
- Comprehensive insurance products with flexible options
- Innovative digital tools for buying and claims
- Strong focus on customer experience and satisfaction
Commission Details:
- CPA-based commissions with competitive rates
- Incentives and bonuses for top affiliates
Website: https://www.bharti-axagi.co.in
Key Tips for Success in Insurance Affiliate Marketing in India
- Target Niche Audiences: Focus on segments such as car owners, health-conscious families, travelers, or young professionals.
- Create Detailed Comparisons: Educate your audience with side-by-side plan and benefits comparisons.
- Leverage Digital Channels: Use SEO, email marketing, and social media campaigns to reach wider demographics.
- Highlight Benefits & Offers: Promote special discounts, no-claim bonuses, and exclusive customer perks.
- Build Trust: Provide transparent and unbiased reviews along with clear call-to-actions.
Affiliate marketing in the insurance domain offers both a chance to earn substantially and play a valuable role by guiding customers to the right insurance products for their needs.